by Kristin Breen | Jan 31, 2019 | Digital Imaging, Packaging Design, Retail, Thought Leadership
Digital Imaging THE POWER OF FIRST IMPRESSIONS:The Importance of Imagery in Package Design Kristin Breen, Director of Digital Imaging Operations January 31, 2019 Package design is all about visual, on-shelf impact. Whether that impact stems from product recognition,...
by Kaleidoscope Chicago | Oct 19, 2018 | News, Press, Press Releases
Press Relase DRIVING THE CHANGE: How Kaleidoscope’s Vision, One-Stop-Shop Process and Culture is Challenging the Design Industry’s Status Quo Kaleidoscope, Cincinnati October 19, 2018 There’s a global conversation going on about the role of design and...
by Gary Chiappetta | Oct 8, 2012 | Brand Strategy, Identity, Thought Leadership
A great brand design agency understands that creating an identity is a bit like being a love-sick romantic. The emotional rollercoaster can feel like a tear-jerking chick flick. There’s a discovery phase, where you come to a new realization or understanding and life...