brand strategy | brand identity | packaging design | design implementation | integrated brand design
Challenge To rebuild a once dominate brand in the marking and measuring category one brick at a time.
Solution Starting with the foundation, we created a powerful new brandmark that gave Keson the look of quality and innovation they have stood for for over 45 years. The new tag line “MAKE YOUR MARK” is at the core of the new Keson mission. Helping you build better lives for a better future.