by Kaleidoscope Chicago | Sep 10, 2025
Excel Gum Engaging the Next Generation of Gum Chewers Consumer Research・Packaging Design・Design Implementation・Product Illustrations・Brand Guidelines・Digital Renderings・Packaging Prototyping The Challenge The Mars Excel team aimed to refresh its packaging to attract...
by Kaleidoscope Chicago | Dec 18, 2023
Chinet Bringing a New Generation to the Table Brand Identity・Packaging Design・Brand Guidelines・Digital Renderings・Packaging Prototyping・Brand Activation The Challenge Since the 1930s, consumers have counted on Chinet for banquets, barbecues, and everyday meals. But by...