About Us
Putting People
First In All We Do
We are an integrated brand design agency and prototyping firm that believes an intentional culture of transparency and putting people first fosters inclusion, growth, and success for team members and clients. Communication is key.
The most effective brand solutions require both abstract thinking and tangible results. Like a kaleidoscope that combines colors, shapes, and forms for a unique, ever-changing point of view, our creative collective of thinkers, designers and makers come from all backgrounds and flex all types of skills to collaborate on perspectives rooted in Strategy, Design and Prototyping.
Brand Strategy
With deep expertise in brand strategy based on consumer research, we deliver grounded solutions that speak to people authentically.
Consumer Insights
Brand & Product Naming
Brand Positioning
Communication Strategy
Consumer Insights
Brand & Product Naming
Brand Positioning
Communication Strategy
Brand Architecture
Design Strategy
Innovation Workshops
Brand Architecture
Design Strategy
Innovation Workshops
Packaging Design
We’re passionate about brand expression at the all-important moment of truth: packaging. Our experienced designers bring storytelling to life in original, thoughtful ways that align with your brand vision.
Brand Identity Design
Packaging Design
Structural Packaging Design
Brand Activation & In-Store
Brand Identity Design
Packaging Design
Structural Packaging Design
Brand Activation & In-Store
Qual & Quant Validation
Design Implementation
Design Adaptation
Production Artwork
Qual & Quant Validation
Design Implementation
Design Adaptation
Production Artwork
Prototyping
The most effective way to evaluate your brand packaging is to make it real. With expertly detailed craftsmanship, our graphic and structural prototyping teams will create marketable solutions you can test.
Packaging Comps & Mock-Ups
Prototyping & Prove-Out
Digital Renderings
In-Market Sales Samples
Packaging Comps & Mock-Ups
Prototyping & Prove-Out
Digital Renderings
In-Market Sales Samples
Sales, Influencer & PR Kits
Hero Packaging for TV & Print
Color Development
Cusom Fabricated Models
Sales, Influencer & PR Kits
Hero Packaging for TV & Print
Color Development
Custom Fabricated Models
Where creativity meets craftsmanship
Our approach integrates brand strategy, packaging design, and prototyping into an agile, insight-driven process. The result is packaging that not only delivers on your brand promise but also performs across today’s omni-channel environment, from online to in-store.
We gather consumer insights through iterative prototyping, enabling early and continuous feedback. Concepts are developed and refined with a deep understanding of print production, packaging materials, and supply chain realities to ensure feasibility without sacrificing design intent.
As strategic partners and brand advocates, we bring together creativity, technical expertise, and craftsmanship to deliver packaging systems that drive purchase decisions, elevate brand impact, and succeed in both digital and retail settings. It’s this seamless blend of strategy, design, and execution that sets us apart as a truly unique CPG design agency.
What We Stand For
01
Serve Others
We take pride in delivering results to our clients and are passionate about mastering our craft with every project.
02
Learn Continuously
Your creativity is uniquely your own and we encourage the curiosity, discipline, and work ethic that’s required for continuously learning your craft.
03
Accountable To Each Other
We are a team, not a collection of solo artists. That means we trust each other, collaborate, and actually follow through on our projects and promises.
04
Be Human
As a design agency, we believe celebrating our success, learning from our losses, and being good to each other along the way.
McCain
MCCAIN Easier to shop. Easier to enjoy. Because Together is Golden. After introducing a warm, energetic new brand positioning overseas, frozen potato leader McCain recognized the need to redesign its U.S. packaging to match—while also enhancing shopability and...
Duracell
Duracell Building a Better Battery Pack You don’t get to be the #1 trusted battery brand by resting on your laurels. When Duracell was ready to debut Optimum, an alkaline battery with a new cathode system, the packaging team knew the experience had to look and feel...
