Prototyping
Where imagination
meets execution.
Amplifying brands through packaging is at the heart of what we do best. Our prototyping team — among the most advanced in the country — brings ideas to life with agility, precision, and artistry. By combining cutting-edge print technology, specialty finishes, and meticulous craftsmanship, we deliver packaging solutions that spark emotion, drive engagement, and help brands leave a lasting mark.
Capabilities
01
Packaging Comps
& Mock-Ups
A well-crafted mock-up unites color, form, structure, and graphics to showcase a brand’s design intent. We create physical packaging comps for advertising, consumer feedback, research, pre-press, and production alignment—ensuring what’s envisioned is what’s produced.
02
Prototyping
& Prove-out
Validate your packaging early with functional prototypes built for real-world performance. Our model makers have the experience, talent, and technology to develop packaging concepts for structural prove-out, research, and evaluation at all stages of the design process.
Learn more about The Model Shop
03
Sales, Influencer
& PR Kits
Extend your brand’s story with high-impact sales and influencer kits. From ideation through design and assembly, we deliver full-service solutions that connect with audiences and drive ROI—perfect for media outreach, retailer meetings, and trade events.
04
Digital Renderings
& Retouching
We create high-fidelity 3D product and packaging renderings that bring ideas to life, ideal for e-commerce, print, and broadcast. These photorealistic visuals help stakeholders and consumers experience the design in detail, accelerating timelines and reducing production costs.
05
In-Market
Sales Samples
Need samples, fast? We produce high-quality, quick-turn packaging samples in runs from a single unit to 10,000+. Ideal for pilot launches, in-store displays, and market testing, our samples are built to impress (quickly).
06
Color
Development
Whether you’re exploring color across new substrates, reviewing proofs for design approval or are in need of consistent artwork across regions with varying manufacturing constraints, our experts are experienced in managing some of the world’s largest color libraries.
The Model Shop
The Model Shop is where brand experiences take shape. Our team excels in rapid prototyping and meticulous craftsmanship, turning ideas into tangible, high-quality models that bring your brand vision to life.
I need to…
Work with a strategic partner on upstream innovation and pipeline development
What does your ideation process look like? We’ll bring teams together to assess consumer needs with empathy, then discuss, sketch, and create real-life prototypes of what your brand’s next big idea could look and feel like. It’s the perfect combination of blue-sky thinking and tangible evaluation.
Build and distribute prototypes in support of advertising and marketing activities
Packaging plays a role off the shelf, too. If you need accurate (or larger-than-life) samples for broadcast or photo shoots, editorial work, trade shows, in-store experiences, or something else, give us a call. Let our prototyping team build your vision.
Develop meaningful on-brand sales and influencer kits
There is something magical to an opening ceremony. Whether you’re partnering with an influencer, communicating with the press, or sending advance samples to your sales team, our team is deeply experienced at creative conceptualization and prototyping.
Supply high-quality digital renderings for E-comm marketplaces
How is your packaging represented online? Is it easy for consumers to see the details, and do they have enough information to Add to Cart? We’ll produce high-fidelity renders that ensure your brand and product attributes come through loud and clear, from desktop to mobile.
Relieve the burden on my team for managing production files and libraries
Licensed fonts, PMS colors, production dielines, imagery guidelines…brand asset management entails a million tiny details. Luckily, our Implementation team excels at the little things, ensuring brand consistency across every project, so you can spend your time on other priorities.
Support retailer sell-in with packaging samples
For new and established brands alike, retailer partnerships are essential to staying top of mind for consumers. We can enhance your conversations with physical samples of new, redesigned, or existing packaging, and design virtual shelf sets to represent new ways to shop or even visualize category reinvention.
