About Us
Putting People
First In All We Do
We are an integrated brand design and prototyping agency that believes an intentional culture of transparency and putting people first fosters inclusion, growth, and success for team members and clients. Communication is key.
The most effective brand solutions require both abstract thinking and tangible results. Like a kaleidoscope that combines colors, shapes, and forms for a unique, ever-changing point of view, our creative collective of thinkers, designers and makers come from all backgrounds and flex all types of skills to collaborate on perspectives rooted in Strategy, Design and Prototyping.
Strategy
With deep expertise in brand strategy based on consumer research, we deliver grounded solutions that speak to people authentically.
Consumer Insights
Brand & Product Naming
Brand Positioning
Communication Strategy
Consumer Insights
Brand & Product Naming
Brand Positioning
Communication Strategy
Brand Architecture
Design Strategy
Innovation Workshops
Brand Architecture
Design Strategy
Innovation Workshops
Design
We’re passionate about brand expression at the all-important moment of truth: packaging. Our experienced designers bring storytelling to life in original, thoughtful ways that align with your brand vision.
Brand Identity Design
Packaging Design
Structural Packaging Design
Brand Activation & In-Store
Brand Identity Design
Packaging Design
Structural Packaging Design
Brand Activation & In-Store
Qual & Quant Validation
Design Implementation
Design Adaptation
Production Artwork
Qual & Quant Validation
Design Implementation
Design Adaptation
Production Artwork
Prototyping
The most effective way to evaluate your brand packaging is to make it real. With expertly detailed craftsmanship, our graphic and structural prototyping teams will create marketable solutions you can test.
Packaging Comps & Mock-Ups
Prototyping & Prove-Out
Digital Renderings
In-Market Sales Samples
Packaging Comps & Mock-Ups
Prototyping & Prove-Out
Digital Renderings
In-Market Sales Samples
Sales, Influencer & PR Kits
Hero Packaging for TV & Print
Color Development
Cusom Fabricated Models
Sales, Influencer & PR Kits
Hero Packaging for TV & Print
Color Development
Custom Fabricated Models
Where creativity meets craftsmanship
Our approach is an agile integration of Strategy, Design and Prototyping, resulting in solutions that transcend the brand promise and deliver visual assets for today’s omni-channel experience.
Consumer insights are gathered through iterative prototyping for early and continuous feedback. Concepts are developed and refined with a deep understanding of printing ecosystems. And packaging systems that drive brand impact and deliver results are brought to life.
As your brand advocates, we have the expertise, artistry and craftsmanship to offer strategic solutions across the product development journey that drive purchase decisions both online and at shelf.
What We Stand For
01
Serve
Others
We take pride in delivering results to our clients and are passionate about mastering our craft with every project.
02
Learn Continuously
Your creativity is uniquely your own and we encourage the curiosity, discipline, and work ethic that’s required for continuously learning your craft.
03
Accountable To Each Other
We believe in pushing one another, following through on promises, and leveraging cross-disciplinary mastery teams across our design agency.
04
Be
Human
We believe celebrating our success, learning from our losses, and being good to each other along the way.
McCain
MCCAIN Easier to shop. Easier to enjoy. Because Together is Golden. After introducing a warm, energetic new brand positioning overseas, frozen potato leader McCain recognized the need to redesign its U.S. packaging to match—while also enhancing shopability and...
Duracell
Duracell Building a Better Battery Pack You don’t get to be the #1 trusted battery brand by resting on your laurels. When Duracell was ready to debut Optimum, an alkaline battery with a new cathode system, the packaging team knew the experience had to look and feel...
