by Kaleidoscope Chicago | Mar 16, 2021
RXBAR Design Layered in Excellence Brand Identity・Packaging Design・Brand Adaptation・Design Implementation・Packaging Protoyping The Challenge Since 2013, RXBAR has built its reputation on radical simplicity. Clean ingredients, no BS, and packaging that puts...
by Kaleidoscope Chicago | Dec 13, 2019
EGGLIFE Flour Tortillas Have Flown The Coop Egglife was hatched from the idea that a no-carb, no sugar and high protein wrap was possible. And not only possible but great-tasting. And a great tasting wrap that just happens to be made from eggs is a cause for...
by Kaleidoscope Chicago | Mar 14, 2018
Fairlife Shaking Up The Milk Category Our challenge was to create a masterbrand and position it as a health and wellness leader. However, fairlife nutrition comes from milk, a commoditized category that has not seen innovation in decades. fairlife had to reinvigorate...