Calphalon, a line of cutlery, bakeware and kitchen electronics, is moving the cookware category in a more sustainable direction thanks to its ReNew program. The mail-back initiative is an industry-first that allows consumers to easily recycle their old cooking equipment.
Upon purchasing any Calphalon UNISON eight-, 10-or 15-piece cookware set, consumers receive a recyclable Calphalon ReNew box, which can be filled with old cookware—any brand or condition is accepted. Individuals can then send the box back to Calphalon (it pays for the shipping), where the items are recycled. In exchange, the company sends the consumer two 100-percent-recycled cotton shopping bags.
In addition to its mail-back program, Calphalon makes all of its products with 40 percent recycled aluminum, and it recycles all of its aluminum scrap metal and corrugated board packaging.