by Kaleidoscope Chicago | Jul 9, 2018
Swiss Miss Design That Never Loses Steam The Swiss Miss brand team came to Kaleidoscope with a key brand insight: the consumer and on-pack experiences were telling two different stories. Simply put, there’s nothing cold and distant about a delicious cup of hot cocoa....
by Kaleidoscope Chicago | Mar 14, 2018
Fairlife Shaking Up The Milk Category Our challenge was to create a masterbrand and position it as a health and wellness leader. However, fairlife nutrition comes from milk, a commoditized category that has not seen innovation in decades. fairlife had to reinvigorate...
by Kaleidoscope Chicago | Mar 23, 2017
Chicago Cutlery A Cut Above The Rest Dating back to the early 20th century and the Chicago stockyards, Chicago Cutlery’s roots began as a knife sharpening service dedicated exclusively to the city’s professional butchers who depended on having the sharpest and most...
