Marinela

Marinela

Marinela Expanding horizons.Staying true to tradition. To grow its presence in the U.S. market, Marinela set out to reach a broader audience without alienating its loyal Hispanic fanbase or losing the brand’s iconic heritage. That meant evolving its packaging system...
McCain

McCain

MCCAIN Easier to shop. Easier to enjoy.Because Together is Golden. After introducing a warm, energetic new brand positioning overseas, frozen potato leader McCain recognized the need to redesign its U.S. packaging to match—while also enhancing shopability and...
Duracell

Duracell

Duracell Building a Better Battery Pack You don’t get to be the #1 trusted battery brand by resting on your laurels. When Duracell was ready to debut Optimum, an alkaline battery with a new cathode system, the packaging team knew the experience had to look and feel...
Moet & Chandon NYE

Moet & Chandon NYE

Moet & Chandon Bringing Everyone Together Again Our 3-year partnership with Moet & Chandon demonstrates the true depth of talent on our design and Prototyping teams. The brand approached us to design New Year’s Eve packaging, and the ask was deeply important:...