Kona Brewing Hard Seltzer Same Family, Different Energy Design Strategy・Packaging Design・Visual Identity・Brand World Development The Challenge In 2023, Kona Brewing Co. left the hard seltzer category. The islands kept drinking. Just not Kona. With White Claw and Maui...
Beastie A Brand That Refuses to Sit, Stay, or Blend In Consumer Research・Strategy・Brand Identity・Packaging Design The Challenge In pet care, brand identity and packaging design tend toward the safe and sentimental — predictable shelf cues that fail to stand out. As an...
Grupo Bimbo: Marinela Expanding Horizons. Staying True to Tradition. Consumer Research・Naming・Packaging Design・Product Photography & Illustrations・Design Implementation・Brand Guidelines・Digital Renderings・Packaging Prototyping The Challenge Marinela had built a...
Duracell Optimum Driving Innovation in a Sleepy Category Innovation Worksop・Structural Packaging Design・Design Implementation・Digital Renderings・Packaging Prototyping・Packaging Sales Samples The Challenge As the number one trusted battery brand, Duracell introduced a...
