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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
EXCEL Gum

EXCEL Gum

by Kaleidoscope Chicago | Sep 10, 2025

Excel Gum Engaging the Next Generation of Gum Chewers Consumer Research・Packaging Design・Design Implementation・Product Illustrations・Brand Guidelines・Digital Renderings・Packaging Prototyping The Challenge The Mars Excel team aimed to refresh its packaging to attract...
Duncan Hines Keto

Duncan Hines Keto

by Kaleidoscope Chicago | Dec 20, 2023

Duncan Hines Have Your Cake and Keto Too Brand Identity・Packaging Design・Digital Renderings・Packaging Prototyping The Challenge Duncan Hines built its reputation on desserts that are easy to make and even easier to enjoy. But for keto consumers with a sweet tooth, the...
Chinet

Chinet

by Kaleidoscope Chicago | Dec 18, 2023

Chinet Bringing a New Generation to the Table Brand Identity・Packaging Design・Brand Guidelines・Digital Renderings・Packaging Prototyping・Brand Activation The Challenge Since the 1930s, consumers have counted on Chinet for banquets, barbecues, and everyday meals. But by...
Cafe Bustelo

Cafe Bustelo

by Kaleidoscope Chicago | Mar 15, 2021

Cafe Bustello Bringing An Icon To Life A company rich in heritage, traditions and soul, Cafe Bustelo reached out to Kaleidoscope to launch a line of ready-to-drink coffee beverages. For nearly 100 years, Cafe Bustelo has symbolized and celebrated the stories, flavors...

Round Barn Sangria

by Kaleidoscope Chicago | Sep 27, 2019

ROUND BARN WINERY, DISTILLERY & BREWERY Bursting Onto The Scene With the popularity of canned wine, beer, and cocktails on the rise, a large grocery retailer approached Round Barn to produce and sell their popular sangria in a can for the first time. To ensure a...
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700 N Sacramento Blvd.
Suite 265
Chicago, IL 60612

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+1 773-722-9300

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