by Kaleidoscope Chicago | Mar 25, 2024
Duracell Optimum Driving Innovation in a Sleepy Category Innovation Worksop・Structural Packaging Design・Design Implementation・Digital Renderings・Packaging Prototyping・Packaging Sales Samples The Challenge As the number one trusted battery brand, Duracell introduced a...
by Kaleidoscope Chicago | Mar 14, 2018
Fairlife Shaking Up The Milk Category Our challenge was to create a masterbrand and position it as a health and wellness leader. However, fairlife nutrition comes from milk, a commoditized category that has not seen innovation in decades. fairlife had to reinvigorate...
