by Kaleidoscope Chicago | Oct 14, 2019
THERMOS Protect What You Love As a true global category creator, Thermos has a century-old reputation of top-tier performance, quality and durability in beverage and food insulation. However, as new competitors began to reshape consumer perceptions of brands in the...
by Kaleidoscope Chicago | Sep 27, 2019
ROUND BARN WINERY, DISTILLERY & BREWERY Bursting Onto The Scene With the popularity of canned wine, beer, and cocktails on the rise, a large grocery retailer approached Round Barn to produce and sell their popular sangria in a can for the first time. To ensure a...
by Kaleidoscope Chicago | Jan 30, 2019
Kitco Translating Success Across Borders Although not a household name in the U.S., Kuwaiti-based KITCO has been a beloved snacking brand in the Gulf Coast for over 50 years. As their vision and portfolio continued to grow, KITCO came to Kaleidoscope looking to...
by Kaleidoscope Chicago | Jan 29, 2019
ALDI VISTA BAY HARD SELTZER A Refreshing Take On A Category Recognizing the dramatic growth of the Hard Seltzer category, ALDI engaged Kaleidoscope to support the creation of its own private label brand, Vista Bay. Leveraging our Pointing North™ methodology, we...
by Kaleidoscope Chicago | Jul 9, 2018
Lillie’s Q Tradition You Can Taste For a brand that delivers top shelf sauce, Lillie’s Q looked to Kaleidoscope to deliver a top shelf brand experience. With a flavor quality that captivates consumers from the first bite, the brand wanted to depict themselves as...