by Kaleidoscope Chicago | Jun 15, 2026
Jenny’s Tofu Great Food Deserves to be Unmissable Brand Identity Refresh・Packaging Design・Design System・Design Implementation・Digital Rendering・Packaging Prototypes The Challenge Jenny’s Tofu is a premium tofu brand crafted from organic, Illinois-grown...
by Kaleidoscope Chicago | Jun 12, 2026
Ruffage Where Wagging Meets Wellness Upstream Innovation・Brand Strategy・Naming・Color, Material & Finish Strategy・Brand Identity・Packaging Design・Design Validation・Digital Rendering・Packaging Prototypes The Challenge Beginning as a proof of concept for our...
by Kaleidoscope Chicago | Apr 14, 2026
Beastie A Brand That Refuses to Sit, Stay, or Blend In Consumer Research・Strategy・Brand Identity・Packaging Design The Challenge In pet care, brand identity and packaging design tend toward the safe and sentimental — predictable shelf cues that fail to stand out. As an...
by Kaleidoscope Chicago | Mar 25, 2024
Duracell Optimum Driving Innovation in a Sleepy Category Innovation Workshop・Structural Packaging Design・Design Implementation・Digital Renderings・Packaging Prototyping・Packaging Sales Samples The Challenge As the number one trusted battery brand, Duracell introduced a...
by Kaleidoscope Chicago | Jan 9, 2024
Cubii Repositioning a Brand for Continued Success Brand Strategy・Packaging Design・Digital Renderings・Packaging Prototyping・Brand Guidelines・Brand Activation The Challenge When Cubii launched its seated elliptical, the brand assumed its core audience was office workers...