by Kaleidoscope Chicago | Mar 25, 2024
Duracell Building a Better Battery Pack You don’t get to be the #1 trusted battery brand by resting on your laurels. When Duracell was ready to debut Optimum, an alkaline battery with a new cathode system, the packaging team knew the experience had to look and feel...
by Kaleidoscope Chicago | Dec 20, 2023
Radio Flyer Revitalizing A Heritage Brand As a partner with Radio Flyer for over 10 years, Kaleidoscope worked to capture the essence of what was unique to the brand: the memories and emotion of what it meant to ride in a wagon being pulled by a parent or grandparent....
by Kaleidoscope Chicago | Mar 16, 2021
RXBAR Design Layered In Excellence Since 2013, RXBAR has set itself apart with health-conscious snacks made with simple ingredients and no BS. Looking to indulge, the brand introduced a new line of protein bars that layer some richness along with nutrition....