by Kaleidoscope Chicago | Apr 26, 2012 | Thought Leadership
Transcend the norm. Step out of your comfort zone. Change the conversation. Stop concentrating on how things are supposed to be. Discipline. Grit. This year’s FUSE conference invited us to open the door to new inspiration, new points of view and new ways of...
by Kaleidoscope Chicago | Dec 6, 2011 | Thought Leadership
Part One: Setting strategic growth targets Delivering consistent quality that consumers can trust. The mission of private brands is no longer centered on finding ways to make a few extra cents by giving consumers less expensive, look-alike alternatives to national...
by Kaleidoscope Chicago | Jul 20, 2011 | Thought Leadership
The scenario is all-too familiar among marketers. After all the planning, competitive intelligence gathering, revenue projections, pricing, channel requirements, inventory management and consumer research are completed a Request for Proposal is issued. A packaging...
by Kaleidoscope Chicago | May 20, 2011 | Press
Calphalon, a line of cutlery, bakeware and kitchen electronics, is moving the cookware category in a more sustainable direction thanks to its ReNew program. The mail-back initiative is an industry-first that allows consumers to easily recycle their old cooking...
