Moët & Chandon

Bringing Everyone Together Again

Packaging Design・Design Implementation・Digital Renderings・Packaging Prototyping

The Challenge

After nearly two years of pandemic isolation, Moët & Chandon wanted to help consumers make the most of every precious second together. The ask was simple but deeply meaningful: design New Year’s Eve packaging worthy of a once-in-a-generation moment of reunion. The brand needed packaging that delivered on the magic and sparkle of Moët while speaking to something bigger than a celebration.

Moët & Chandon Impérial and Rosé Impérial limited edition New Years Eve champagne packaging design by Kaleidoscope

Our Approach

Working remotely with our client partners in Paris, Kaleidoscope shipped high-fidelity packaging prototypes overseas so the Moët team could see exactly what we had in mind: foil effects, embossing, and tactile finishes that brought the full luxury of the brand to life in hand. The physical prototypes made the creative vision undeniable and accelerated collaborative refinement across continents.

Moët & Chandon champagne bottle neck detail with gold foil packaging design by Kaleidoscope

Moët & Chandon Impérial limited edition champagne being poured into branded gold glass by Kaleidoscope

Moët & Chandon New Years Eve limited edition champagne gift box packaging with gold foil and embossing by Kaleidoscope

The Impact

The result was toast-worthy champagne packaging fit for a unique moment in time. Our work with Moët & Chandon spanned three years, a testament to the depth of partnership and the consistent quality our design and prototyping teams deliver on one of the world’s most iconic brands.