by Kaleidoscope Chicago | Nov 2, 2012 | Culture, Thought Leadership
It is amazing how many people seek to alter their physical traits surgically or cosmetically for reasons of perceived beauty, emulation, trends, fads, religion, rebelling, and/or a combination of psychological and cultural influences. When you really think about it,...
by Kaleidoscope Chicago | Sep 4, 2012 | News, Studio
Having real-world experience in your chosen field can be infinitely helpful when it comes to landing a job in the future. Not only does it inform your perspective employer that you have valuable work experience, but it also helps you grow as a designer. There is...
by Kaleidoscope Chicago | May 14, 2012 | Thought Leadership, Uncategorized
Shake It Up How do you create a stand-out brand in a sleepy category? How do you get consumers to notice something new in a category they’ve dismissed as a commodity or one that lacks innovation? How do you harness a multi-dimensional brand character in a single...
by Kaleidoscope Chicago | Jun 16, 2011 | New Hires
Kaleidoscope has two new faces wandering our lofty studio. Afton Aurand joins the Kaleidoscope Production Team as a Project Coordinator and Matt Dean is working as a Structural Designer in the Structural Packaging Design Department. Meet Afton and Matt. Name: Afton...
by Kaleidoscope Chicago | May 26, 2011 | Studio
The Kaleidoscope team has been strategizing the design for our upcoming trade shows at The Dieline Conference and Store Brands Decisions Marketing & Innovation Summit. As always, the process started in ideation with drawings and sketches and is now moving onto 3D...
