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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL

EMPLOYEE SPOTLIGHT: KELLY LIN & MISS POSSIBLE

by Kaleidoscope Chicago | Jul 19, 2016 | Culture, Employee Spotlight, Inspiration, Studio

In the spring of 2016, IDSA quarterly “Women in Industrial Design” featured Professor Joyce Thomas, an influential industrial design professor at University of Illinois at Urbana-Champaign. A couple standout senior projects from her tenure were also...

A BRIEF HISTORY OF PACKAGING REGULATIONS

by Kaleidoscope Chicago | May 6, 2016 | Employee Spotlight, Packaging Design, Studio, Uncategorized

Packaging Regulations A BRIEF HISTORY OF PACKAGING REGULATIONS Mike Gondek, Design Implementation Artist May 6, 2016 We all see on a daily basis consumer products with net weights, statements of identity and distribution statements. Who regulates the size, position,...

SIX STEPS TO “HAPPILY-EVER-AFTER” PARTNERSHIPS

by Kaleidoscope Chicago | Apr 18, 2016 | Brand Strategy, Culture, Packaging Design, Studio, Uncategorized

Brand Strategy SIX STEPS TO “HAPPILY-EVER-AFTER” PARTNERSHIPS Jacquie Denham, Director of Strategy April 18, 2016 An inspiring vision built upon a robust strategy and delivered through brilliant creative and meaningful innovation, is a proven equation to...

BELL’S BREWERY REFRESH: SNEAK PEEK

by Kaleidoscope Chicago | Mar 31, 2016 | Identity, News, Packaging Design, Press, Studio, Uncategorized

News Release BELL’S BREWERY REFRESH: SNEAK PEEK Kaleidoscope March 31, 2016 We are very excited to share a sneak peek into our Bell’s brand and packaging refresh, to be launched officially later this year! Working closely with Bell’s, our team strived to...

GETTING THE CULTURE RIGHT

by Kaleidoscope Chicago | Feb 9, 2016 | Culture, Employee Spotlight, Press, Studio, Thought Leadership

If there is one topic everyone can agree on, it’s that no one can agree on the subject of organizational culture. Sure, we know it’s important; great culture not only attracts talent, it keeps your employees motivated, engaged and loyal to the company. However, there...

ALDI EARTHLY GRAINS WINS PAC AWARD

by Kaleidoscope Chicago | Jan 26, 2016 | Awards, Brand Strategy, CPG Trends, Identity, Innovation, Inspiration, News, Packaging Design, Press, Realization, Studio, Thought Leadership

Exciting news for ALDI and Kaleidoscope!  The winners of the PAC Global Leadership Awards were announced over the weekend, and ALDI Earthly Grains received a Silver Medal in the category “Brand Marketing ­ New Brand, Food &...
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