Realization A PEEK INTO THE WORLD OF A CREATIVE AGENCY WITH MULTIPLE DISCIPLINES Liz ReeseCreative Director August 29, 2019 We often get asked the question what makes Kaleidoscope different? And our reply is the people, coupled with our unique ability to collaborate...
Prototyping & Mock-Up THE MEDIUM IS THE MESSAGE Nicholas Carsello Business Development, Consumer Packaging & Innovation March 5, 2019 We process information differently based on the medium through which we consume content. The exact same information seen on a...
PRODUCT & STRUCTURAL DESIGN WHY THE MAKER MOVEMENT IS IMPORTANT TO THE FUTURE OF BRANDING Audra Norvilas, Industrial Design Director March 22, 2017 Traditionally, creating a brand has been thought of in two dimensions; a unique name and logo is introduced to the...
Consumers are craving more authentic experiences from brands and it is our responsibility as designers, strategists and brand owners to produce more than just a great product or package. Today, brick and mortar stores are under an incredible amount of pressure to stay...
Exciting news for ALDI and Kaleidoscope! The winners of the PAC Global Leadership Awards were announced over the weekend, and ALDI Earthly Grains received a Silver Medal in the category “Brand Marketing New Brand, Food &...
Structural Prototyping PROTOTYPING: DOES IT REALLY MAKE A DIFFERENCE? Trish Galvez-Tuel, Sr. Business Development Manager, Realization June 5, 2014 Have you ever walked down the aisle of a grocery store, looked at all of the packages sitting on the shelf, and think...
