by Ali Noe | Jun 26, 2024 | CPG Trends, Innovation, Packaging Design, Prototyping, Realization, Thought Leadership
Prototyping From Pixels to Prototypes: The Role of Physical Design in a Digital Age Ali NoeSenior Model Maker July 15, 2024 With the emergence of AI tools, the latest cultural shift has brought us more into a digital age than ever before. From working at home to...
by Melissa Simmerman | Apr 25, 2024 | Brand Strategy, Packaging Design, Prototyping, Sales and Influencer Kits
Sales and Influencer Kits The Experiential Branding Tool You’re Probably Missing Melissa SimmermanDirector, Strategy April 25th, 2024 There are four buzzwords around Kaleidoscope these days: Sales and Influencer Kits. They aren’t new, but increasingly our client...
by Nick Carsello | Aug 21, 2023 | CPG Trends, Inspiration, Packaging Design, Prototyping, Realization, Sustainability
Sustainability On Our Radar: Pioneering Sustainable Solutions in CPG Packaging Nicholas Carsello Sr. Account Manager – Realization August 24, 2023 As packaging experts, we’re deeply invested in what’s happening in and around our industry, from emerging brands to...
by Nick Carsello | Mar 5, 2019 | Digital Imaging, Prototyping, Realization, Retail, Thought Leadership
Prototyping & Mock-Up THE MEDIUM IS THE MESSAGE Nicholas Carsello Business Development, Consumer Packaging & Innovation March 5, 2019 We process information differently based on the medium through which we consume content. The exact same information seen on a...
by Kaleidoscope Chicago | Feb 6, 2018 | Brand Strategy, Innovation, Packaging Design, Prototyping, Sustainability, Thought Leadership
CPG Trends WHY NEW TECHNOLOGY AND BRAND DESIGN MUST BE A PACKAGE DEAL Jim Vondrasek, Business Development Manager, Consumer Packaging & Innovation February 6, 2018 Until December 2017 I would have been considered a member of a shrinking consumer segment: A...
by Audra Norvillas | Mar 22, 2017 | Industrial Design, Prototyping, Realization
PRODUCT & STRUCTURAL DESIGN WHY THE MAKER MOVEMENT IS IMPORTANT TO THE FUTURE OF BRANDING Audra Norvilas, Industrial Design Director March 22, 2017 Traditionally, creating a brand has been thought of in two dimensions; a unique name and logo is introduced to the...
