by Melissa Simmerman | Oct 3, 2024 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership
CPG Design Trends Instant Impact:Packaging Design at the Speed of TikTok Melissa SimmermanSr. Director, Growth & Strategy October 3, 2024 Even if you aren’t on TikTok, you’re being influenced by it every day. The chokehold it has on consumer culture is...
by David Ball | Mar 31, 2021 | Brand Strategy
Strategy Keep It Fresh Dave BallAccount Director March 31, 2021 Seemingly overnight, the declining sales and brand relevance of iconic CPG brands rebounded in light of the pandemic. Companies such as Conagra and General Mills experienced momentous growth as Millennial...
