• About
  • Services
    • Strategy
    • Design
    • Prototyping
  • Work
    • Packaging Design
    • Prototyping
  • Thinking
  • Contact
  • Request a Quote
  • Careers
Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL

Crafting a Brand: How to Stand Out in a Saturated Craft Beer Category

by Jon Moser | Jul 29, 2019 | Brand Strategy, Thought Leadership

Packaging Design CRAFTING A BRAND: HOW TO STAND OUT IN A SATURATED CRAFT BEER CATEGORY Jon MoserDesign Director July 29, 2019 We are witness to a craft beer boom. 826 independent breweries opened their doors in 2017 alone. Craft beer now accounts for more than 12.7%...

The Rise of Halal

by Liz Reese | Jul 8, 2019 | Brand Strategy, Global Trends, Packaging Design, Thought Leadership

Global Trends THE RISE OF HALAL Liz ReeseCreative Director July 8, 2019 An Insight From AfarThis year I was fortunate enough to attend the Gulfood Expo 2019, the 24th edition of the world’s largest annual food and beverage trade show in Dubai, UAE. Gulfoods is...

Doing More Farm Than Good

by Fred Richards | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design DOING MORE FARM THAN GOOD Dyfed “Fred” Richards CMO & Partner June 13, 2019 I was fortunate to grow up in an especially beautiful part of the world, North Wales. This clean, unspoiled region offers sweeping views...

Is There Strength in Numbers?

by Fred Richards | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design IS THERE STRENGTH IN NUMBERS? Dyfed “Fred” Richards CMO & Partner June 13, 2019 We are surrounded by numbers. The visual examples are virtually limitless …road signs, watches, computers, cars, telephones and, yes,...

Tin For The Win

by Fred Richards | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design TIN FOR THE WIN Dyfed “Fred” Richards CMO & Partner June 13, 2019 I think we have all been tempted into buying that little tin box of mints, chewing gum or chocolates in the supermarket check-out line. These clever...

When Attendees Become Believers

by Gary Chiappetta | Feb 19, 2019 | Brand Strategy, Conference Recap, CPG Trends, Packaging Design, Retail, Thought Leadership

Conference Recap WHEN ATTENDEES BECOME BELIEVERS Gary ChiappettaCEO & Partner February 19, 2019 As we are nearing the end of the ski season, manufactures are showcasing next seasons products at the bi-annual Outdoor Retailer Show. I had the pleasure of attending...
« Older Entries
Next Entries »

Recent Posts

  • How to Stand Out on Shelf Without Losing Yourself - Kaleidoscope
    How to Stand Out on Shelf Without Losing YourselfMay 7, 2026
  • From Screen to Shelf: Why Packaging Prototypes Are Non-Negotiable
    From Screen to Shelf: Why Packaging Prototypes Are Non-NegotiableApril 17, 2026
  • Packaging Color, Material and Finish | CPG Design | Kaleidoscope
    Your Packaging is Saying More Than You ThinkApril 3, 2026
  • CPG Brand Kits and the Power of Trial | Kaleidoscope
    Brands That Win Aren’t Just Seen — They’re ExperiencedMarch 18, 2026
  • Expo West 2026 CPG Packaging Trends | Kaleidoscope
    What Expo West 2026 Told Us About the Future of CPG PackagingMarch 9, 2026
Navigate

About Us
Our Services
Our Packaging Design Work
Our Prototyping Work
Our Thinking
Contact

Headquarters

700 N Sacramento Blvd.
Chicago, IL 60612

Get In Touch

contact@thinkkaleidoscope.com

+1 773-722-9300

  • Follow
  • Follow
  • Follow
CPG packaging design and packaging prototyping — Kaleidoscope agency Chicago

Copyright © 2026 – Kaleidoscope Imaging Inc. All Right Reserved

Privacy Policy