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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL

Inspiring Purposeful Design

by Fred Richards | Jun 25, 2014 | Brand Strategy, Innovation, Inspiration

From 2006 through 2013 Fred Richards every month wrote an article with observations on the marketing, design and graphic world around us. These articles were published in national and international design and marketing publications. In a return to these monthly...

Inspired by FUSE: Design Thinking = Thinking Differently

by Kaleidoscope Chicago | Apr 26, 2012 | Thought Leadership

Transcend the norm. Step out of your comfort zone. Change the conversation. Stop concentrating on how things are supposed to be. Discipline. Grit.   This year’s FUSE conference invited us to open the door to new inspiration, new points of view and new ways of...

This is heavy! Nike Unveil's Marty McFly's Shoe from Back to the Future II

by Kaleidoscope Chicago | Sep 9, 2011 | News

If you are a fan of the Back to the Future series, you will recall the space age and futuristic kicks adorned by Marty McFly in part II of the trilogy. Sometimes fiction doesn’t always stay fiction. Nike has just stepped back in time, or is it forward in time?...
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