The Rise of Halal

by Liz Reese | Jul 8, 2019 | Brand Strategy, Global Trends, Packaging Design, Thought Leadership

Global Trends THE RISE OF HALAL Liz ReeseCreative Director July 8, 2019 An Insight From AfarThis year I was fortunate enough to attend the Gulfood Expo 2019, the 24th edition of the world’s largest annual food and beverage trade show in Dubai, UAE. Gulfoods is...

Doing More Farm Than Good

by Fred Richards | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design DOING MORE FARM THAN GOOD Dyfed “Fred” Richards CMO & Partner June 13, 2019 I was fortunate to grow up in an especially beautiful part of the world, North Wales. This clean, unspoiled region offers sweeping views...

Is There Strength in Numbers?

by Fred Richards | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design IS THERE STRENGTH IN NUMBERS? Dyfed “Fred” Richards CMO & Partner June 13, 2019 We are surrounded by numbers. The visual examples are virtually limitless …road signs, watches, computers, cars, telephones and, yes,...

Tin For The Win

by Fred Richards | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design TIN FOR THE WIN Dyfed “Fred” Richards CMO & Partner June 13, 2019 I think we have all been tempted into buying that little tin box of mints, chewing gum or chocolates in the supermarket check-out line. These clever...