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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
Why Speed Is the Most Important Word in CPG Innovation

Why Speed Is the Most Important Word in CPG Innovation

by Melissa Simmerman | Jun 19, 2026 | AI, Brand Strategy, CPG Trends, Innovation, Melissa Simmerman, Packaging Design, Prototyping, Structural Design

June 23, 2026 Since the end of last year, one topic has come up again and again in our conversations with clients, partners, and colleagues alike. Innovation. From first-time founders to global CPGs, it’s on everyone’s minds. Not that it wasn’t before, but it feels...

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