by Melissa Simmerman | May 20, 2025 | Conference Recap, CPG Trends, Structural Design
Conference Recap What We Loved and What We Missed at Sweets & Snacks 2025 Melissa SimmermanSenior Director, Growth & Strategy May 21, 2025 Stop scrolling! We aren’t here to rehash what’s already been shared many, many times regarding Sweets & Snacks 2025....
by Melissa Simmerman | Mar 5, 2025 | CPG Trends, Packaging Design
Packaging Design It’s 2025.This CPG Packaging Deserves a Re-Design Melissa Simmerman Sr. Director, Growth & Strategy March 6, 2025 Inspired by the good folks at IDEO—and in the mood for some fresh, blue-sky thinking, being that it’s a whole new year—we asked...
by Melissa Simmerman | Dec 13, 2024 | CPG Trends, Inspiration, Packaging Design
Trends 24 from ’24:The Conversations, Trends, and Projects That Made Our Year Melissa SimmermanSr. Director, Growth & Strategy December 13, 2024 Are we about to get on the year-in-rewind bandwagon? Obviously! Call it our version of #Wrapped without the psychedelic...
by Melissa Simmerman | Sep 6, 2023 | Brand Strategy, Inspiration, Packaging Design, Thought Leadership
Strategy How To Make Better Decisions For Your Brand Melissa SimmermanDirector, Strategy September 6, 2023 Whenever we tell the story of our partnership with Fairlife—back when it was an emerging startup and before it was acquired by Coca-Cola—there is one anecdote...
