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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
Is Your Packaging Design Agency Holding You Back?

Is Your Packaging Design Agency Holding You Back?

by Kaleidoscope Chicago | Jan 8, 2026 | Author, Brand Strategy, Kaleidoscope, Packaging Design, Prototyping, Structural Design, Thought Leadership

January 8, 2026 Most CPG brands treat packaging design and prototyping as two separate phases. You design first and then somewhere downstream you prototype. Files get handed off, a physical sample gets built, and everyone crosses their fingers that the original intent...
From Pixels to Prototypes: The Role of Physical Design in a Digital Age

From Pixels to Prototypes: The Role of Physical Design in a Digital Age

by Ali Noe | Jun 26, 2024 | CPG Trends, Innovation, Packaging Design, Prototyping, Realization, Thought Leadership

From Pixels to Prototypes: The Role of Physical Design in a Digital Age   With the emergence of AI tools, the latest cultural shift has brought us more into a digital age than ever before. From working at home to streaming our media, the introductory experience...

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700 N Sacramento Blvd.
Suite 265
Chicago, IL 60612

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contact@thinkkaleidoscope.com

+1 773-722-9300

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