by Melissa Simmerman | Jul 14, 2026 | Brand Strategy, CPG Trends, Ecommerce, Melissa Simmerman, Packaging Design, Prototyping, Sales and Influencer Kits, Structural Design, Thought Leadership
July 14, 2026 86% of consumers make a purchase influenced by a creator at least once a year. That’s a massive number of shoppers buying products solely based on the opinions of people on the internet, according to Sprout Social. But that is the reality of the...
by Melissa Simmerman | Feb 18, 2026 | Packaging Design, Prototyping, Sales and Influencer Kits, Thought Leadership
Tradeshow Packaging Tips: How to Win Before You Even Arrive Tradeshows… 20,000 steps a day and that’s only half the hustle. We’re about to hit Natural Products Expo and it got us thinking: a successful tradeshow starts long before you reach the...