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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
Connected Packaging and the Future of Brand Storytelling

Connected Packaging and the Future of Brand Storytelling

by Melissa Simmerman | Jun 5, 2024 | Brand Strategy, Ecommerce, Innovation, Packaging Design

CPG Design Trends Connected Packaging and the Future of Brand Storytelling Melissa SimmermanDirector, Strategy June 5, 2024 Before the pandemic, marketers would often ask us: do people really use QR codes? It made sense when QR codes were relatively new and untested,...
Buckle Up!

Buckle Up!

by Liz Reese | Jun 3, 2022 | Brand Strategy, CPG Trends, Ecommerce, Innovation, Inspiration, Packaging Design, Private Label Trends

Innovation Trends Buckle Up! We are entering a period of explosive innovation, get ready for the ride! Liz Reese Creative Director June 3, 2022 If I could have traveled back in time when I was a young designer and told myself that in a few short years the projects...
Adapting To What’s Next

Adapting To What’s Next

by David Ball | May 16, 2022 | Brand Strategy, CPG Trends, Ecommerce, Packaging Design, Private Label Trends

CPG Trends Adapting To What’s Next The 3 changes to CPG Design David Ball Group Account Director May 16, 2022 The world of design and branding is one of never-ending changes, but that’s what keeps it so exciting and challenging…in a good way! Over my tenure, I...
From The Cave To The Cloud

From The Cave To The Cloud

by Deb Fairchild | Mar 10, 2022 | CPG Trends, Ecommerce, Inspiration, Packaging Design

Brand & Packaging Design From The Cave To The Cloud Deb Fairchild Associate Creative Director March 10, 2022 Design is an ever-evolving discipline with many facets—interior, industrial, commercial, fashion, and graphic to name a few. They are informed and feed off...

Recent Posts

  • It’s 2025. This CPG Packaging Deserves a Re-Design
  • 24 from ’24
  • Packaging Design at the Speed of TikTok
  • From Pixels to Prototypes: The Role of Physical Design in a Digital Age
  • Connected Packaging and the Future of Brand Storytelling

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700 N Sacramento Blvd.
Chicago, IL 60612

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+1 773-722-9300

Email

contact@thinkkaleidoscope.com

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