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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL

Top 4 Houseware Trends to Watch in 2018

by Alex Goff | Mar 22, 2018 | Brand Strategy, Conference Recap, CPG Trends, Packaging Design

Conference Recap TOP 4 HOUSEWARE TRENDS TO WATCH IN 2018 Alex Smith, Account Director March 21, 2018 The International Home + Housewares Show provides a unique opportunity each year to bring together a wide range of exhibitors that highlight up-and-coming trends...

WHY NEW TECHNOLOGY AND BRAND DESIGN MUST BE A PACKAGE DEAL

by Kaleidoscope Chicago | Feb 6, 2018 | Brand Strategy, Innovation, Packaging Design, Prototyping, Sustainability, Thought Leadership

CPG Trends WHY NEW TECHNOLOGY AND BRAND DESIGN MUST BE A PACKAGE DEAL Jim Vondrasek, Business Development Manager, Consumer Packaging & Innovation February 6, 2018 Until December 2017 I would have been considered a member of a shrinking consumer segment: A...

THE MAGIC OF MOVIES: HOW GREAT FILMS INSPIRE GREAT DESIGN

by Fred Richards | Jan 30, 2018 | Culture, Inspiration

Inspiration THE MAGIC OF MOVIES: HOW GREAT FILMS INSPIRE GREAT DESIGN Fred Richards, Chief Creative Officer January 30, 2018 Every so often we have what we like to call “Movie Nights” at Kaleidoscope. It’s a time to put your feet up, mindlessly munch on some microwave...

SIX EXCITING TRENDS IN CONFECTIONERY AND SNACK PACKAGING FOR 2018

by Kevin Kramer | Jun 22, 2017 | CPG Trends, Innovation, Inspiration

CPG Trends SIX EXCITING TRENDS IN CONFECTIONERY AND SNACK PACKAGING FOR 2018  Kevin Kramer, Account Coordinator June 22, 2017 Staying on top of packaging trends can make or breaks the success of your next product launch. There’s no guarantee for what the future may...

CAN YOU DESIGN FOR RETAIL WITHOUT COMPROMISING YOUR BRAND?

by Anna Coffou | May 12, 2017 | Brand Strategy, Packaging Design, Retail

Retail CAN YOU DESIGN FOR RETAIL WITHOUT COMPROMISING YOUR BRAND? Anna Coffou, Sr. Account Manager May 12, 2017 Here’s a scenario: you’ve gone through a redesign that you’ve put your blood, sweat and tears into (and so has your agency). You’ve been thinking about...
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