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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
From The Cave To The Cloud

From The Cave To The Cloud

by Kaleidoscope Chicago | Mar 10, 2022 | CPG Trends, Ecommerce, Inspiration, Packaging Design

Brand & Packaging Design From The Cave To The Cloud Deb Fairchild Associate Creative Director March 10, 2022 Design is an ever-evolving discipline with many facets—interior, industrial, commercial, fashion, and graphic to name a few. They are informed and feed off...

Doing More Farm Than Good

by Kaleidoscope Chicago | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design DOING MORE FARM THAN GOOD Dyfed “Fred” Richards CMO & Partner June 13, 2019 I was fortunate to grow up in an especially beautiful part of the world, North Wales. This clean, unspoiled region offers sweeping views...

Is There Strength in Numbers?

by Kaleidoscope Chicago | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design IS THERE STRENGTH IN NUMBERS? Dyfed “Fred” Richards CMO & Partner June 13, 2019 We are surrounded by numbers. The visual examples are virtually limitless …road signs, watches, computers, cars, telephones and, yes,...

Tin For The Win

by Kaleidoscope Chicago | Jun 13, 2019 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

Brand Strategy & Packaging Design TIN FOR THE WIN Dyfed “Fred” Richards CMO & Partner June 13, 2019 I think we have all been tempted into buying that little tin box of mints, chewing gum or chocolates in the supermarket check-out line. These clever...

When Attendees Become Believers

by Gary Chiappetta | Feb 19, 2019 | Brand Strategy, Conference Recap, CPG Trends, Packaging Design, Retail, Thought Leadership

Conference Recap WHEN ATTENDEES BECOME BELIEVERS Gary ChiappettaCEO & Partner February 19, 2019 As we are nearing the end of the ski season, manufactures are showcasing next seasons products at the bi-annual Outdoor Retailer Show. I had the pleasure of attending...

Top 4 Sustainability Trends to Watch for in 2018

by Kaleidoscope Chicago | Mar 30, 2018 | Brand Strategy, Conference Recap, CPG Trends, Packaging Design

Conference Recap TOP 4 SUSTAINABILITY TRENDS TO WATCH FOR IN 2018 Jennifer Park, Industrial Design Director March 30, 2018 This month, our Kaleidoscope team had the privilege of attending the Sustainable Packaging Coalition in Chicago, Illinois. A conference of...
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