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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
The Environmentally Friendly Packaging Strategies Brands Can’t Ignore

The Environmentally Friendly Packaging Strategies Brands Can’t Ignore

by Melissa Simmerman | Jul 19, 2023 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Sustainability

Sustainability The Environmentally Friendly Packaging Strategies Brands Can’t Ignore Melissa Simmerman Director, Strategy July 20, 2023 Who else thinks it’s extraordinarily wasteful to open a single-use plastic bag, only to find more single-use plastic bags...
Health-Conscious Revolution: 5 Emerging Better-for-You Packaging Design Trends

Health-Conscious Revolution: 5 Emerging Better-for-You Packaging Design Trends

by Tyler Terrell | Jun 27, 2023 | CPG Trends, Inspiration, Packaging Design

Better-For-You Brands Health-Conscious Revolution: 5 Emerging Better-for-YouPackaging Design Trends Tyler Terrell Sr. Designer June 27, 2023 As packaging junkies, we’re deeply familiar with the better-for-you (BFY) market: an ever-expanding sea of food, drinks, and...
Sustainable, Premium, and Tech-Driven

Sustainable, Premium, and Tech-Driven

by Tina Hamilton | Jun 8, 2023 | CPG Trends, Innovation, Packaging Design, Sustainability

What To Watch Sustainable, Premium, and Tech-Driven the latest material trends in packaging design Tina Hamilton Sr. Designer June 8, 2023 We’re naturally biased, but it’s no secret that packaging design is an essential aspect of modern branding and marketing....
Buckle Up!

Buckle Up!

by Liz Reese | Jun 3, 2022 | Brand Strategy, CPG Trends, Ecommerce, Innovation, Inspiration, Packaging Design, Private Label Trends

Innovation Trends Buckle Up! We are entering a period of explosive innovation, get ready for the ride! Liz Reese Creative Director June 3, 2022 If I could have traveled back in time when I was a young designer and told myself that in a few short years the projects...
Adapting To What’s Next

Adapting To What’s Next

by David Ball | May 16, 2022 | Brand Strategy, CPG Trends, Ecommerce, Packaging Design, Private Label Trends

CPG Trends Adapting To What’s Next The 3 changes to CPG Design David Ball Group Account Director May 16, 2022 The world of design and branding is one of never-ending changes, but that’s what keeps it so exciting and challenging…in a good way! Over my tenure, I...
From The Cave To The Cloud

From The Cave To The Cloud

by Deb Fairchild | Mar 10, 2022 | CPG Trends, Ecommerce, Inspiration, Packaging Design

Brand & Packaging Design From The Cave To The Cloud Deb Fairchild Associate Creative Director March 10, 2022 Design is an ever-evolving discipline with many facets—interior, industrial, commercial, fashion, and graphic to name a few. They are informed and feed off...
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Recent Posts

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  • The CPG Packaging Lifecycle: What is Our Role…and Responsibility?June 6, 2025
  • What we Loved, and What we Missed at Sweets and Snacks 2025May 20, 2025
  • It’s 2025. This CPG Packaging Deserves a Re-DesignMarch 5, 2025
  • 24 from ’24December 13, 2024
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Chicago, IL 60612

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