by Kevin Kramer | Jun 22, 2017 | CPG Trends, Innovation, Inspiration
CPG Trends SIX EXCITING TRENDS IN CONFECTIONERY AND SNACK PACKAGING FOR 2018 Kevin Kramer, Account Coordinator June 22, 2017 Staying on top of packaging trends can make or breaks the success of your next product launch. There’s no guarantee for what the future may...
by Anna Coffou | May 12, 2017 | Brand Strategy, Packaging Design, Retail
Retail CAN YOU DESIGN FOR RETAIL WITHOUT COMPROMISING YOUR BRAND? Anna Coffou, Sr. Account Manager May 12, 2017 Here’s a scenario: you’ve gone through a redesign that you’ve put your blood, sweat and tears into (and so has your agency). You’ve been thinking about...
by Audra Norvillas | Mar 22, 2017 | Industrial Design, Prototyping, Realization
PRODUCT & STRUCTURAL DESIGN WHY THE MAKER MOVEMENT IS IMPORTANT TO THE FUTURE OF BRANDING Audra Norvilas, Industrial Design Director March 22, 2017 Traditionally, creating a brand has been thought of in two dimensions; a unique name and logo is introduced to the...
by Fred Richards | Dec 1, 2016 | CPG Trends, Inspiration, Packaging Design
CPG Trends THE LOST ART OF THE OPENING CEREMONY Fred Richards, Chief Creative Officer December 1, 2016 Everyone remembers that special moment on Christmas morning tearing through the gift wrapping, or the simple moment of tearing the foil off a jar of coffee to get...
by Gary Chiappetta | Sep 19, 2016 | general, Inspiration
September 19, 2016 Gary ChiappettaCEO, Kaleidoscope I am currently spending a few months in China as part of an exploratory market and cultural audit for our business. The shopping consumer experience in China is unlike anything in the West, and the best way to...
