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Kaleidoscope | Brand Strategy, Packaging Design & Packaging Prototyping Agency | Chicago, IL
What Expo West 2026 Told Us About the Future of CPG Packaging

What Expo West 2026 Told Us About the Future of CPG Packaging

by Anna Kniesly | Mar 9, 2026 | Brand Strategy, Conference Recap, CPG Trends, Inspiration, Packaging Design, Thought Leadership

What Expo West 2026 Told Us About the Future of CPG Packaging   Our team spent the week walking the floor at Expo West, and several signals stood out about where food & beverage, and the brands behind it, are heading. Beyond individual products, what stood...
Five Ways Better-for-You Food Packaging is Changing Brand Desi

Five Ways Better-for-You Food Packaging is Changing Brand Desi

by Bart Laube | May 16, 2024 | CPG Trends, Inspiration, Packaging Design

Five Ways Better-for-You Food Packaging is Changing Brand Design   Last year, we looked at five emerging trends in packaging design within the exploding better-for-you food and beverage category. We believed then, and still do, that BFY is setting the trends...
Thirsting for Change

Thirsting for Change

by Jennifer Garcia | Nov 28, 2023 | Brand Strategy, CPG Trends, Inspiration, Packaging Design, Thought Leadership

CPG Trends Thirsting For Change How Disruptive Brands are Shaping the Beverage Landscape of Tomorrow Jennifer GarciaDesign Director November 28, 2023 In the ’90s (bless them), the world saw a surge in the popularity of bottled water, with brands like Evian becoming...
Health-Conscious Revolution: 5 Emerging Better-for-You Packaging Design Trends

Health-Conscious Revolution: 5 Emerging Better-for-You Packaging Design Trends

by Tyler Terrell | Jun 27, 2023 | CPG Trends, Inspiration, Packaging Design

Better-For-You Brands Health-Conscious Revolution: 5 Emerging Better-for-YouPackaging Design Trends Tyler Terrell Sr. Designer June 27, 2023 As packaging junkies, we’re deeply familiar with the better-for-you (BFY) market: an ever-expanding sea of food, drinks, and...
Sustainable, Premium, and Tech-Driven

Sustainable, Premium, and Tech-Driven

by Tina Hamilton | Jun 8, 2023 | CPG Trends, Innovation, Packaging Design, Sustainability

What To Watch Sustainable, Premium, and Tech-Driven the latest material trends in packaging design Tina Hamilton Sr. Designer June 8, 2023 We’re naturally biased, but it’s no secret that packaging design is an essential aspect of modern branding and marketing....

Recent Posts

  • Sweets & Snacks Expo 2026: Best Packaging by Kaleidoscope
    Sweets & Snacks Expo 2026: The Packaging That Stole the ShowMay 27, 2026
  • How to Stand Out on Shelf Without Losing Yourself - Kaleidoscope
    How to Stand Out on Shelf Without Losing YourselfMay 7, 2026
  • From Screen to Shelf: Why Packaging Prototypes Are Non-Negotiable
    From Screen to Shelf: Why Packaging Prototypes Are Non-NegotiableApril 17, 2026
  • Packaging Color, Material and Finish | CPG Design | Kaleidoscope
    Your Packaging is Saying More Than You ThinkApril 3, 2026
  • CPG Brand Kits and the Power of Trial | Kaleidoscope
    Brands That Win Aren’t Just Seen — They’re ExperiencedMarch 18, 2026
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Chicago, IL 60612

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+1 773-722-9300

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