by Keith Luckeroth | Jul 21, 2020 | Brand Strategy, Thought Leadership
Thought Leadership KEEPING IT CLEAN Keith Luckeroth Account Director July 23, 2020 Many Consumer Packaged Goods (CPG) companies and retailers are attempting to set goals and honor commitments to integrate eco-friendly solutions into their packaging and product design....
by Kaleidoscope Chicago | Mar 31, 2016 | Identity, News, Packaging Design, Press, Studio, Uncategorized
News Release BELL’S BREWERY REFRESH: SNEAK PEEK Kaleidoscope March 31, 2016 We are very excited to share a sneak peek into our Bell’s brand and packaging refresh, to be launched officially later this year! Working closely with Bell’s, our team strived to...
by Kaleidoscope Chicago | Jan 26, 2016 | Awards, Brand Strategy, CPG Trends, Identity, Innovation, Inspiration, News, Packaging Design, Press, Realization, Studio, Thought Leadership
Exciting news for ALDI and Kaleidoscope! The winners of the PAC Global Leadership Awards were announced over the weekend, and ALDI Earthly Grains received a Silver Medal in the category “Brand Marketing New Brand, Food &...
by Kaleidoscope Chicago | Dec 6, 2011 | Thought Leadership
Part One: Setting strategic growth targets Delivering consistent quality that consumers can trust. The mission of private brands is no longer centered on finding ways to make a few extra cents by giving consumers less expensive, look-alike alternatives to national...
by Kaleidoscope Chicago | Jul 20, 2011 | Thought Leadership
The scenario is all-too familiar among marketers. After all the planning, competitive intelligence gathering, revenue projections, pricing, channel requirements, inventory management and consumer research are completed a Request for Proposal is issued. A packaging...
