by Kaleidoscope Chicago | Apr 9, 2015 | CPG Trends, Industrial Design, Packaging Design, Uncategorized
Our Capabilities Prototyping With some of the most comprehensive capabilities in the country, our prototyping team leads the industry in brand packaging support services. From proof of concept through execution at shelf, we work collaboratively with our clients and...
by Audra Norvillas | Mar 26, 2015 | CPG Trends, Inspiration
By: Audra Bielskus and Jennifer Bae Grab Your Oven Mitt – Here are the Hot Trends Colors were dazzling and products ran the gamut from fun new twists on traditional kitchenware to DIY kits for wine and beer drinkers. The array was beyond big, but here are some of the...
by Fred Richards | Mar 20, 2015 | Packaging Design, Thought Leadership
CPG Trends TOP 6 SIGNS IT’S TIME TO UPDATE YOUR PACKAGING Fred Richards, CMO & Partner March 26, 2019 Packaging, sadly, is one of the last things considered when it comes to the marketing mix. Advertising, PR events, stunts, social media and other...
by Bryan Shova | Jan 6, 2015 | Industrial Design, Innovation, Prototyping, Thought Leadership
Each Kaleidoscope project begins with a client proposal and a promise to deliver innovation. How we achieve the big “Ah Ha” is the nerve-wracking part. But I know from experience, if you’re not nervous; if you don’t have an explorer’s zeal for discovery and a...
by Kaleidoscope Chicago | Nov 20, 2014 | Awards, Packaging Design, Press Releases
StoreBrands released the winners of its fifth annual Innovation Awards program, which recognizes brands that excel via store brand differentiation. Winners were profiled in the November issue of StoreBrands and were honored with a special cocktail reception and dinner...